More than 200 ranking factors influence Google’s decision of choosing the top web pages to show as results for search queries. This is in an effort to provide the searcher with the best results. In that vein, Google is taking advanced measures that the first result on the list is the right one. This means, […]
Success in business is becoming increasingly competitive. Increasing your reach online, and boosting visibility across Google and multiple social media platforms is not possible without a holistic strategy. What’s more, unless you are able to consistently create your brand, you won’t be able to attract and convert potential customers. The fact of the matter is […]
Online Marketing The world of marketing has changed drastically since the onset of the internet. What further intensified this was the initiation of a search engine like Google that paved the way to a number of opportunities for marketers. While consumers casually sit behind their mobile phones and computer screens to type in a query, […]
