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Solargain is one of Australia’s largest supplier of integrated solar energy and solar hot water products, having installed over 40,000 systems to date throughout homes across Australia. Solargain has steadily built a trusted profile within the solar industry for over 10 years, and has grown to encompass a team of over 100 staff members nationally.

Home / SEO Case Studies / Solargain


Solargain were historically a longstanding loyal client of TopRankings – SEO Melbourne for a duration of just under two years. During this time TopRankings delivered page #1 results for Solargain for several extremely competitive phrases including ‘solar panels’.

Exploring an alternative SEO provider saw Solargain experience Google’s Penguin Penalty. With no love lost TopRankings welcomed Solargain back several years later and successfully lifted the Google Penguin Penalty, directly improving rankings and organic visibility.


  • Negative SEO assessment and Penguin Penalty Lift.
  • Onsite and Offsite SEO
  • SEO Migration
  • SEO Consulting
  • SEO Link Clean
  • CRO Consulting


  • 300% Increase in Conversions
  • Rankings visibility across campaign is up 699 spots in Google:
  • 220% Increase in organic traffic in the last 12 months.
  • Large number of Mid-Term and Head-Term phrases rank on page #1 of Google
  • Effective Website SEO Migration with no rankings lost.
  • Organic Traffic continues to be a major source of goal completions.
  • Google Penguin penalty lift with Penguin 4 update:

Industry awards, mentions and partnerships.

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